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The Bee Corp

Cooperative Geofencing Campaign

A technology company with a digital tool to help beekeepers grade hives wanted to get its grading system in front of California’s almond industry during a critical time in almond production. BLNKPG used a geofencing campaign targeting high value sales leads and cooperatives with promotional messages on their phones when they were within a quarter mile radius of an almond grove or cooperative. The three-month campaign generated 37,437 ad impressions, with a click-through rate four times higher than the industry average.

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