The Bee Corp
Cooperative Geofencing Campaign
A technology company with a digital tool to help beekeepers grade hives wanted to get its grading system in front of California’s almond industry during a critical time in almond production. BLNKPG used a geofencing campaign targeting high value sales leads and cooperatives with promotional messages on their phones when they were within a quarter mile radius of an almond grove or cooperative. The three-month campaign generated 37,437 ad impressions, with a click-through rate four times higher than the industry average.