Keeping it Midwest

Website Development

An Indiana organization that educates farmers on production practices that conserve soil and reduce nutrient loss to water contacted BLNKPG to assist with marketing and promotion of its outreach program. BLNKPG developed a campaign around the “Keep it Midwest” theme. BLNKPG designed a campaign website with conservation practice information and supported it with advertisements, email promotion, mailers and geofencing ads that appeared on devices of producers. The campaign generated more than 400,000 ad impressions and an impressive email open rate of 23.1 percent.



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